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Monthly Archives: December 2012

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Hint Water: Out to Conquer Vitaminwater — and Obesity Too

Posted on December 31, 2012 by admin

By Carlye Adler Aug. 09, 2010 Growing up, Kara Goldin’s house was filled with the most recently released modern foods. But Ho Hos weren’t snacked upon; they were studied. Stouffer’s wasn’t served; its ingredients were examined. A Twinkie sat on a …

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Posted in Articles, Time

Bonobos: Very Fit to Lead

Posted on December 30, 2012 by admin

By Carlye Adler May 18, 2010 Andy Dunn doesn’t seem like the usual suspect to lead a fashion revolution. At 31, the energetic MBA from Stanford has experience at Bain & Co., but never worked in the apparel industry. He studied …

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Posted in Articles, Time

Rebooting Work

Posted on December 21, 2012 by admin

Rebooting Work tackles outdated models of work, created a century ago, which no longer sync up with either individual or employers’ needs. In identifying a paradigm shift that is already under way, this New York Times best-seller demonstrates how everyone—employers and employees—can harness technology to become more productive at work, embrace personal happiness, and even spend more time with our families. With personalized worksheets and empowering action-oriented advice, Rebooting Work will help anyone reap the benefits of reimagining the way we approach work today.

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Posted in Books | Leave a reply

The Dragonfly Effect

Posted on December 19, 2012 by admin

Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book has addressed how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal.

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Posted in Books

Behind the Cloud

Posted on December 18, 2012 by Administrator

For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, with journalist Carlye Adler, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a new industry, Benioff’s story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate.

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Posted in Books

Victoria’s Secret’s Secret

Posted on December 17, 2012 by Administrator

The man behind the company that made lingerie mainstream and mall-friendly.

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Posted in Articles, Newsweek

Brothers of Invention

Posted on December 16, 2012 by admin

How Kickstarter Became a Lab for Daring Prototypes and Ingenious Products

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Posted in Articles, Wired

Who Will Be the Godfather of Web Video?

Posted on December 16, 2012 by Administrator

Well-funded, big-studio-backed comedy-video Web sites have taken more hits than they’ve made. Does anyone have a plan that’s not a joke?

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Posted in Articles, Fast Company

Ideas Are Overrated

Posted on December 10, 2012 by admin

Startup Guru Eric Ries’ Radical New Theory

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Posted in Articles, Wired

The Business of Changing the World

Posted on December 9, 2012 by admin

The landscape of philanthropy is changing. It’s not about the logos anymore. Large-scale volunteerism projects, product donations, disaster relief strategies, issue-awareness campaigns, research and development, and public policy work are all standard undertakings for today’s top corporations. These substantial efforts combined with recent news headlines of multi-billion-dollar donations have shined the spotlight on philanthropy like never before. Now, it is time for all players in the private sector to identify the ways they can join the movement and make their companies instruments of change.

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Posted in Books

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